Fluvia

The brief

Launch a new design tool with a film that feels like the product: quick, confident and visual. Fluvia is a concept product we designed for this piece.

Delivered

• 16:9 master in 4K
• 9:16 vertical cut for Reels and Shorts
• Voiceover, music and sound design mix

How we made it

1. 01

   Twelve hard-cut shots instead of one long camera move, so every second shows something new.

2. 02

   Kinetic type carries the message while the product UI does the convincing, which keeps the film clear even with the sound off.

3. 03

   We designed the product interface, the brand and the film together, from first frame to final mix.